PRIVACY POLICY — SHOT by JFK
1. Who I am
This website is operated by SHOT by JFK (“I”, “me”, “my”), a wedding photography business based in the United Kingdom.
I am the data controller for the personal data collected through this website and related services.
2. What information I collect
I may collect and process the following personal data:
A. Enquiries (website, email, wedding fairs, referrals)
Name
Email address
Phone number (if provided)
Wedding date
Wedding venue
Information you provide in your message
B. Clients who book services
Contact details (name, email, phone)
Address (if required for contract/invoicing)
Wedding details (date, venue, timeline)
Payment and invoice information
C. Photographs
Images taken during weddings, events, and shoots which may include identifiable individuals
D. Website usage data
Basic analytics (page views, browser type, device type)
Cookies (see Cookies Policy)
3. How I collect your data
Your data is collected when you:
Fill in the contact form on my website
Contact me by email or social media
Speak to me at wedding fairs or events
Book my services
Use my online client galleries (Pixieset)
4. Why I collect your data
I use your personal data for the following purposes:
A. To respond to enquiries
So I can check availability, provide information, and communicate with you.
B. To provide photography services
Including booking, planning, photographing, and delivering your wedding images.
C. To manage my business operations
Including invoicing, contracts, and record keeping.
D. Marketing and portfolio use
Where you have not opted out, I may use selected images to:
Showcase my work on my website
Share on social media
Display in printed materials or portfolios
Use in sample albums or promotional content
You may request that your images are not used for marketing at any time.
Where such a request is made, I will respect it fully and ensure images are not used or are removed where reasonably possible.
5. Lawful basis for processing your data
Under UK GDPR, I rely on the following lawful bases:
Contract
To provide photography services once you book me.
Legitimate interests
To:
Respond to enquiries
Run and promote my business
Maintain a portfolio of work
Where I rely on legitimate interests, I always ensure your rights and interests are not overridden.
Consent
Where required, for example:
Specific marketing use requests if applicable in future
6. How I store your data
Your data is stored securely using:
Email systems
CRM systems (client management software)
Pixieset (online gallery delivery platform)
Secure cloud storage and backups
I take reasonable steps to ensure your data is protected against loss, misuse, or unauthorised access.
7. How long I keep your data
I retain personal data only for as long as necessary:
Enquiries (not booked)
Typically up to 24 months
Booked clients
Contract, invoice, and service records: up to 6 years (for legal and tax purposes)
Photographs (RAW and edited)
RAW files: retained for a limited period after delivery for backup and service support purposes
Edited final galleries: may be retained longer for portfolio and reprint purposes unless requested otherwise
You may request deletion of your data at any time, subject to legal or contractual obligations.
8. Sharing your data
I do not sell your personal data.
I may share your data with trusted third-party service providers, including:
Email service providers
CRM systems
Pixieset (for gallery delivery and client access)
Accountants or legal advisors (where required)
All third parties are required to handle your data securely.
9. Your data protection rights
You have the right to:
Access your personal data
Request correction of inaccurate data
Request deletion of your data
Object to processing in certain circumstances (including marketing use of images)
Request restriction of processing
To exercise these rights, you can contact me using the details below.
10. Marketing and portfolio use of images
Where images include identifiable individuals, I may use them for marketing purposes based on legitimate interests.
However:
You may opt out at any time
If you request that your images are not used, I will not use them
If already published, I will remove them where reasonably practical
Your wishes are always respected.
11. Cookies
This website uses cookies to improve user experience and analyse website traffic.
For full details, please see the separate Cookies Policy.
12. Changes to this policy
I may update this Privacy Policy from time to time. The latest version will always be available on this page.
13. Contact information
If you have any questions about this Privacy Policy or how your data is handled, you can contact:
SHOT by JFK
Email: shotbyjfk@gmail.com